If you’re selling on Fiverr, you know the competition is tough. Everyone wants their gig to rank on the top, but how? The trick is to do proper keyword research for Fiverr to get the right keywords that buyers type.
There are different Fiverr gig ranking tools for free on the market to find the right tags and keywords. Tools like Keyword.io, ToolXOX, and Fiverr Quick View are a few famous Fiverr SEO tools. You can also use the Fiverr search box apart from these Fiverr keyword research tools.
That’s what we call “keyword research,” and it’s a trick to rank your Fiverr gig. We’re going to show you how to find these magic words to help people find your gig faster.
The Significance of Keywords
Think of keywords as the key to unlocking Fiverr’s search. If you pick the right ones, your gig pops up when buyers are looking. For example: if 1,000 people search for “logo design” every day, imagine your gig showing up for them.
But here’s the thing: if too many gigs use the same word, yours might get lost. So, you need words that are popular but not too common. This balance makes your gig stand out without getting lost in the crowd.
Knowing Your Audience
Before you start picking words, you need to know who you’re talking to. What services do they offer? What exact words would they use to find your gig?
For example, if you design business cards, your buyers might be entrepreneurs or small business owners. By understanding them, you choose better words that match what they’re looking for.
Keyword Research Basics
Now, let’s get down to finding these keywords. Start by making a list of words related to what you do. Use tools like Google Keyword Planner to see how many people search for these words.
Look for longer phrases, called long-tail keywords, like “creative business card design.” They might have fewer searches, but they have less competition, and the people who search for them are more likely to buy.
Use the Fiverr Search Box
One straightforward method to identify relevant keywords is by utilizing the Fiverr search box. Start by entering your service title, and you’ll notice that Fiverr’s auto-complete feature suggests keywords related to your search. These suggestions are based on what buyers frequently use to find services like yours.
Let’s say you want to create a gig for “Graphic Design.” When you input this term in the Fiverr search box, you’ll see auto-complete suggestions related to Graphic Design.
It’s advisable to target keywords with lower competition. To gauge a keyword’s competitiveness, click on it and check the number of available gigs for that service. If the competition is low, it’s a promising keyword to target.
Check Out Top-Ranking Competitors
Another strategy involves studying the gigs of successful sellers in your niche. Enter your service title in the search bar and initiate a search. You’ll encounter the top-ranking gigs for the service you’re interested in. Consider switching from the default “Relevance” setting to “Best Selling” to identify the most popular gigs.
Examine highly-rated gigs and analyze the keywords they’ve used to attract customers. Study their titles, URLs, tags, and images to understand their keyword targeting approach.
Use a Fiverr Keyword Research Tool
Employing a dedicated Fiverr keyword research tool can significantly streamline your keyword discovery process. Here are a few noteworthy options:
Tool XoX Fiverr Keyword Research Tool
Tool XoX is a powerful Fiverr keyword research tool that assists you in uncovering keywords relevant to your gigs. It generates long-tail keyword suggestions that can enhance your gig’s ranking on search result pages.
This tool is user-friendly and available for free. You can also use it to identify the keywords your competitors are ranking for and determine which gigs are currently performing well for a specific keyword.
Keyword Analytics for the Fiverr
Keyword Analytics for Fiverr provides valuable insights into seller counts, gig distribution, pricing, and gig statistics related to a specific keyword. When you search for a keyword, the tool analyzes data from the first three pages of Fiverr results, offering essential keyword information to help you make informed decisions.
Fiverr Quick View Extension
The Fiverr Quick View Extension is a powerful browser tool that simplifies gig research on the platform, offering instant insights into key gig metrics, pricing comparisons, and keyword analysis.
It saves time by providing at-a-glance information, allowing sellers to make informed decisions and optimize their own gigs for greater visibility and success in the competitive Fiverr marketplace.
Keyword.io
Keyword.io is an excellent Fiverr autocomplete long-tail keyword tool that supplies a plethora of keyword suggestions for free. By utilizing the Fiverr autocomplete function, it provides long-tail keyword recommendations based on the top ten pages of Fiverr search results for your specified keyword.
You can further refine the generated list by filtering out unwanted information. To use Keyword.io for research, input a seed keyword and select your preferred language from the provided dropdown menu. The tool will then generate a list of long-tail keywords tailored to your needs.
These keyword research tools for Fiverr can tell you exactly how many people search for a term, how tough the competition is, and even what keywords your competitors use.
Here’s how to use them:
Enter your basic service keyword.
Look for variations with a decent number of searches but low competition.
Check out the trend data to make sure the keyword is still popular over time.
Title Optimization Techniques
Your gig title is crucial. It’s the first thing buyers see. So, make sure you include your main keyword there. Let’s look at this Fiverr gig title example: this phrase “affordable business logo design” is a good long-tail keyword
Your title could be “Create an Affordable Business Logo Design in 24 Hours.” It’s specific and tells the buyer exactly what you offer, and you’ve got your main keyword right at the front.
Write a Keyword-Rich Gig Description
Your gig’s description is where keywords help you the most. Start with the most important keyword, then sprinkle others throughout. But don’t just list keywords; use them to tell the story of what you’re offering. For example, “With my custom illustrated book cover design, your story will capture hearts and imaginations.”
Always keep it relevant. Every sentence should give the buyer information about your service. Keep it short enough to not overwhelm but detailed enough to include all important keywords naturally.
FAQs and Keywords
FAQs are an often-overlooked place to optimize with keywords. Here, answer common questions using keywords in a helpful context. If one of your keywords is “print-ready book covers,” you might have an FAQ like, “What format will my print-ready book cover come in?”
This way, you’re not only inserting keywords but also addressing specific concerns that buyers might have, making your gig more approachable and informative.
Final Thoughts
Mastering keyword research is like unlocking the secret to being seen on Fiverr. It’s all about connecting what you do with what your clients are looking for. By carefully selecting and placing the right keywords, you’re not just throwing out a net; you’re fishing where the fish are.
Use the strategies discussed to sprinkle those keywords through your title, description, and FAQs. They’re the signposts that lead clients to your gig amidst thousands of others. Give it a go, refine your approach, and watch as your Fiverr gig climbs its way up in visibility, gaining more attention and, importantly, more sales.
